Instagram is reportedly developing a new short video app, potentially rivaling TikTok, as the Chinese-owned platform faces ongoing scrutiny in the United States.
Meta, Instagram’s parent company, has not officially confirmed the plans but is said to have discussed the idea during a recent internal meeting with employees.
The new app is expected to be linked to Instagram, similar to how Threads, Meta’s microblogging platform, integrates with Instagram accounts.
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The move comes as TikTok’s future in the U.S. remains uncertain. President Joe Biden recently repealed a ban on the app, but a new law requires TikTok’s U.S. operations to be sold to an American entity or face a potential ban. TikTok has yet to make a decision regarding its U.S. operations.
Meta has not provided further details about the rumored app, leaving its development and launch timeline unclear.
